First-class products create first-class achievements,according to the market strategy of“facing market,adapting to the market,servicing market and management policy of“quality-oriented,customer first,accordance with the law first,mutual benefit”,the company sets up more than 300 marketing office all over the country and formed a rapid,smooth marketing and after-sales service system.The company’s products have high reputation popularity and influence in power generation,transmission and distribution,metallurgy,petroleum,chemical,coal,transportation,construction and other industries,and have used in Antarctic Great Wall and Zhongshan Station,Yangtze River Three Gorges Project,Shenzhou VI,ShenzhouⅦand human-carried space flight project,Bird's Nest Olympic stadium,Qinghai-Tibet Railway,Beijing Subway and other Chinese national key projects,the company’s products not only cover all over the country but also export to about 50 countries and regions in European,America,Asia,Africa.Export sales contribution rate of key products is 20%.

Facing the new situation,new opportunity,new challenge,Great Wall Electrical clear its“the 12th Five-Year Plan”comprehensive strategy as“1215”strategy,that is：“Emphasizing one core business,developing two industry,setting up one industry park,building five manufacture base”.Implementing its tactical initiatives as“Unify brand image,optimizing resources configuration;Focusing on system integration,division of labour based on specialization;exerting regional advantage,enhancing enterprise's competitiveness;promoting western electrical city construction,creating GWE’s industrial cluster”,to achieve the target as overall sales revenue reach to 5.0 billion RMB by the end of“the 12th Five-Year Plan”.